PAID SOCIAL MEDIA
Ivy City Co.
ROLE​​
Marketing Designer
TOOLS
Adobe Premier Pro
TIMELINE​1 Week
I had the opportunity to edit a paid social media campaign video for Ivy City Co., a brand celebrated for its timeless, feminine designs that embrace elegance and inclusivity. Ivy City is known for creating beautifully crafted pieces that make every wearer feel special, and this project focused on bringing that vision to life through video.
One of my key projects was highlighting the ‘I Feel Pretty’ dress, a stunning, romantic design. Through detailed editing and visual storytelling, I ensured the video captured the movement, fabric details, and graceful silhouette of the dress. The content was designed to resonate with Ivy City’s audience, creating an engaging and aspirational feel that aligned with the brand’s aesthetic.
This video was optimized for paid social media campaigns, enhancing brand visibility, engagement, and customer connection. The final result contributed to Ivy City’s goal of inspiring their audience through elegant, high-quality content tailored for digital platforms.
VIDEO.
PAID SOCIAL MEDIA
Ivy City Co.
ROLE​​
Marketing Designer
TOOLS
Adobe Premier Pro
TIMELINE​1 Week
I had the pleasure of editing a seasonal campaign video for Ivy City Co., a brand known for its thoughtfully designed, timeless, and feminine pieces. Ivy City specializes in size-inclusive, vintage-inspired dresses and apparel that bring elegance to everyday wear.
For this project, I worked on showcasing the Angela Blouse and Skirt in Holiday Plaid, a festive set designed for the season. The goal was to capture the warmth and charm of the collection while emphasizing the intricate details and movement of the fabric. Through precise editing, I brought together key visuals that highlighted the classic plaid pattern, the flattering silhouette, and the overall festive aesthetic.
The final video was tailored for paid social media campaigns, ensuring that the content was engaging, visually appealing, and aligned with Ivy City’s brand identity. This project was a great opportunity to contribute to the brand’s holiday storytelling and connect with their audience through creative visual content.
